Posts Tagged ‘online marketing’


Why a Professional Creative Website Matters – Web Development Structure & Design

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Posted on: in Web Development The Formula Digital Marketing


There is often much confusion regarding the difference between website design and website development. Many people think that these two vastly different disciplines are one in the same. While website design deals with the creative aspects of the website such as layout, colour and so forth to capture viewer interest, website development, or the building ...Continue Reading

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Is Web Design and Web Development a Dying Trade?

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Posted on: in Web Design, Web Development, Website Design The Formula Digital Marketing


With the profusion of free and low cost website builders online that are offering an increasingly diverse range of perfectly reasonable website layouts, is it possible that website design and development services, offered by online marketing companies such as The Formula, could be a dying trade? Certainly within the low cost, subscription based offerings, there ...Continue Reading

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8 Hot Web Design Trends to look out for in 2015

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Posted on: in Website Design The Formula Digital Marketing


2014 has been an exciting year on the technology front with the release of numerous superb new mobile phones and tablets. Add to this the huge increase in smartphone purchases in South Africa during 2014 and we can see at least two contributors to the definite improvements that have taken place in web design over ...Continue Reading

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5 Essential Steps to Launching your New Website

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Posted on: in Website Design The Formula Digital Marketing


Most of us relish the anticipation of proudly introducing to the online world, the company we’ve worked so hard to build. There is an undeniable excitement and satisfaction that comes with showing off our new brand, our products and our services! If however like most people, you don’t work with websites every day, the prospect ...Continue Reading

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Why a Professional Website Matters – Search Engine Optimisation

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Posted on: in Website Design The Formula Digital Marketing


While a great looking website design is absolutely essential for any business wanting to reflect its professionalism online, it is the ability for search engines to find your website that will ultimately ensure its success. Search Engine Optimisation, or SEO, is therefore one of the most important factors within a comprehensive online marketing strategy and ...Continue Reading

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